It’s official: Meijer ends double coupons in all stores
The following exchange occurred between a Meijer shopper and a Meijer representative on the Meijer Facebook page on August 3, 2013.
Are you really discontinuing double coupons in all Meijer stores?
MEIJER: It’s true that we no longer double coupons, effective August 25. We are shifting our resources to mPerks digital coupons. Less than five percent of Meijer customers used double coupons, but nearly 1.5 million have signed up for mPerks, with as many as 25,000 joining each week. We are also expanding mPerks to include rewards for our pharmacy. Signing up is easy at: http://bit.ly/TPxSx0. Of course, in addition to mPerks, we will still accept coupons at face value, and still offer our everyday low prices and weekly specials.
According to the Meijer customer service representative I spoke with today, the double coupon change will be announced from August 4-25, 2013 in all Meijer stores that currently double coupons. (You can look for signs in your store). Your coupons will still double during that time. On August 26, 2013 coupons will no longer double at any Meijer location.
Meijer double coupons will really end?
YES. In all locations that were still doubling. This affects metro Detroit stores especially, along with a few other mid-Michigan areas that were still participating in double coupons.
Until this point, when a coupon with a face value of $0.50 or less would be scanned at the register, it would automatically deduct TWO times, making a $0.50 coupon worth a total of $1.00 to the shopper. The doubled value was a store incentive to encourage shoppers to redeem coupons at Meijer. But according to Meijer, “less than 5 percent” of shoppers were actually taking advantage of this bonus.
I’m devastated to share this coupon news with you. Meijer stores in western, northern and central Michigan don’t currently double any coupon values. After shows like TLC’s Extreme Couponing brought to light the abuse of some coupon-users and Kroger announced that they’ll be eliminating double coupons in some locations, this doesn’t come as a complete surprise. Of course, it doesn’t mean it’s a welcome change, either.
What can shoppers do about the end of Meijer double coupons?
- Share your concerns. If you are affected by the end of Meijer double coupons, share your concerns respectfully with your store director or corporate by phone or email. Complete the survey at the bottom of your receipt(s). While this will certainly not to change the outcome, it could make them take notice of the effect this has on loyal shoppers.
- Be kind to cashiers. While it was not their choice to change the coupon policy, cashiers will need to scan your coupons as part of their job. They do not deserve the backlash they may receive from disappointed customers; this change is likely to make their days more difficult and they could use a little extra grace.
- Roll with the punches. If you’ve been using coupons for any length of time, you’ll know that changes in policy are beyond shopper control – and they actually happen quite often. Do your best to save where you can, when you can, within the rules you are given. I will do my very best to make sure you still get the very best deals possible.
- Shop this week’s Meijer sales. You still have 3 weeks to shop before your coupons will be worth less. Make the most of this time by using the Meijer deals on Bargains to Bounty!