The new Kroger Kids Fresh Friends program launched in February at all 127 Michigan Kroger stores. With the program, kids under age 18 receive a free fresh fruit or vegetable item from the produce department every month.
Kroger Kids Fresh Friends: How the program works
- Kids can get a Kroger Kids Fresh Friends card for free from a friendly produce associate. Just ask – they usually carry cards in their apron!
- Select the fresh fruit or vegetable item featured each month in the produce department. (Look for a Kroger Kids Fresh Friends standing sign showing the qualifying item).
- Allergic to the produce item of the month? Kids with food allergies can ask the produce associate for an alternative fruit or vegetable.
- The young shopper takes the item to the cashier, who will scan, then check off the back of the Kroger Kids Fresh Friends card showing the child has received the item for that month.
- No purchase is necessary to receive the monthly Kroger Kids Fresh Friends item!
“Kroger Kids Fresh Friends selections offer kids a healthy and delicious substitute for less nutritious products,” said Ken McClure, consumer communications manager, The Kroger Co. of Michigan. “Kids have already confirmed they enjoy fresh produce. During a soft launch of Kroger Kids Fresh Friends in January, Kroger gave away 4,673 apples to Michigan children in just seven days.”
What readers are saying about the program
- I was at Kroger this afternoon with my kids and the associate gave the kids these Kroger Kids Fresh Friends cards good for one free fruit or vegetable of Kroger’s choice. Ask if you don’t see anyone giving them out. Its a nice thing and the kids were really excited about having a card. (Jamie)
- I shopped in the morning this past week and the cashier was giving them out at checkout to kids (I had mine with me). I went again yesterday (midday) and there was a standing sign in the produce dept, stating apples. It’s good for one (of the chosen produce) a month per child. (Melissa)
Thanks to Jamie and Melissa for sharing!
Sources: Bargains to Bounty Facebook Group, readers Jamie & Melissa, Kroger official press release